Creative Director: Web/Digital/Print/Social/Conference

IF BONES COULD TALK IN DMD - 2023 WMS Conference (World Muscle Society.) An unbranded campaign for Santhera informing HCPs that when treating DMD (Duchenne Muscular Dystrophy) with corticosteroids, muscle benefits but bone health is being dramatically affected. Current corticosteroid therapy is hindering bone growth and causing potential fractures. The campaign puts bone health front of mind with HCP’s, when treating DMD, planting the seed for what’s coming next.