Creative Director: Video/Print/Web/Digital/social

WHILE THE WORLD WAITS FOR A VACCINE/ DTC. Not too long ago, while the Covid-19 vaccine was waiting to be approved patients over 50 yrs weren’t going to their doctors for for check-ups.. This meant that the vaccination, for something as serious as shingles, was beginning to slip through the cracks. This campaign used this time to remind patients of the importance of getting the the other important vaccination while they waited for the Covid-19 answer.